Content Strategist

Halcyon is seeking our first Content Strategist — a builder who can shape and lead our content strategy from the ground up. This role is central to creating a cohesive content ecosystem that fuels demand generation, product marketing, and thought leadership, all mapped to the cybersecurity buyer journey. We’re looking for someone who thrives at the intersection of strategy and execution: comfortable driving big-picture editorial planning while also rolling up their sleeves to write crisp, compelling content across multiple formats. Develop & Lead Content Strategy — Build and evolve a content strategy that aligns with marketing goals, product positioning, and key audience needs across industries and segments. Plan & Manage Editorial Calendar — Own the content roadmap to support launches, campaigns, events, and thought leadership; identify content gaps and opportunities by monitoring industry news, ransomware trends, and competitor activity. Collaborate Cross-Functionally — Partner with product marketing, demand gen, sales, researchers, and executives to ensure accuracy, alignment, and impact. Create High-Value Content — Produce and edit content spanning whitepapers, blogs, case studies, solution briefs, landing pages, emails, video scripts, and social posts. Drive SEO & Performance — Partner with digital marketing to optimize content for search visibility, UX, and conversion. Measure & Optimize — Define KPIs, track performance, and use insights to refine strategy and execution over time.