The Content Strategist is a crucial, client-facing role responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating with clients and internal stakeholders. The strategist will create custom strategies and implement best practices for their clients, using data to set goals, managing projects, and reporting progress using tools like Google Analytics, CRM data, and SEMRush. Also build strong relationships with clients, understand their needs, and proactively communicate to ensure the best results. The role involves implementing SEO principles, crafting content campaigns, analyzing website traffic, and staying enthusiastic about digital marketing.