Job Description
We’re looking for a creative, data-driven Content Marketing Manager to lead our multi-channel content strategy. From blog posts and case studies to social content and nurture campaigns, you’ll be responsible for driving brand awareness, inbound traffic, and qualified leads through compelling storytelling and smart distribution. This is a hands-on role ideal for someone who’s equal parts writer, strategist, and marketer.
You will manage a 30-day content calendar spanning blog articles, case studies, social posts, and thought-leadership pieces, write, edit, and publish SEO-optimized content that attracts and nurtures leads through the funnel, and own and grow presence across LinkedIn, Instagram, TikTok, and X (formerly Twitter).
You will also collaborate with product and sales teams to turn insights into compelling content—one-pagers, scripts, email copy, and more, create supporting visuals or short videos using tools like Canva, Figma, or CapCut, build and distribute campaigns through HubSpot (or HighLevel), including list segmentation and personalization, and automate repetitive workflows.
You will monitor content performance in Google Analytics and Google Sheets; provide regular insights on traffic, engagement, and lead quality, and document processes and create brief training materials for sales teams across South America.