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- Lead the User-Generated Content (UGC) program, serving as a project manager for internal creative team.
- Source and collaborate with creators, find the right talent, negotiate payments, and manage the delivery of videos.
- Coordinate shoots across the LATAM region, overseeing pre-production planning and on-the-ground logistics.
- Identify key opportunities for localisation improvements in Korea.
- Evaluate and adapt global messaging, campaigns, and product experiences to resonate with Korean users.
- Provide cultural insights and guidance to global teams.
- Develop a creative vision for Canva’s content library in Korea.
- Oversee end-to-end content creation, including design kits and campaign documents.
- Leverage data and local insights to shape creative direction.