Job Description
Content Strategy:
- Develop and execute content strategy to improve organic search rankings and AI Engine Optimization (AEO) visibility.
- Partner with technical SEO lead to prioritize content production, optimize existing assets, and ensure Found's innovations are discoverable in traditional and AI-powered search experiences.
- Track content performance metrics and iterate based on SEO/AEO analytics.
Organic Social Media:
- Lead organic social strategy across Instagram, TikTok, YouTube, and Reddit to drive engagement.
- Develop platform-native content that showcases how Found supports personalized care, clinical outcomes, and member experiences.
- Oversee community management strategy and escalation protocols across social channels.
Communications & Public Relations:
- Support Found's communications strategy to position the company at the forefront of personalized, tech-enabled metabolic healthcare.
- Create and maintain press materials that articulate how Found's technology enhances human care, including releases, media kits, and executive briefing documents.
- Develop and nurture relationships with key media outlets and journalists to secure high-impact coverage
About Found
Found is transforming personalized weight care with an evidence-based platform that combines modern medicine, behavior change support, personalized coaching, and a supportive community.