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Strategy & Execution:
- Develop and execute a comprehensive engagement and re-engagement strategy.
- Drive user acquisition and long-term retention on the FreeBC platform.
- Pivot strategies using data-driven insights.
Marketing Coordination:
- Lead and support diverse marketing efforts.
- Manage social media accounts and paid digital advertising.
- Oversee the creation of marketing collateral.
Community & Grassroots Outreach:
- Organize and support grassroots campaigns to build local awareness.
- Identify and partner with community organizations and influencers.
- Use metrics to inform outreach plans.
Upstream USA
Upstream USA is a national, nonpartisan nonprofit dedicated to ensuring equitable, patient-centered contraceptive care is available to everyone. They operate with a culture of aggressive growth and a laser focus on measurable outcomes, employing people driven by impact and scale.