How You'll Make An Impact:
- Activate and optimize marketing strategies that span the entire customer journey.
- Activate patient segments using prior engagement data.
- Implement retention campaigns to improve engagement.
Patient Journey Mapping:
- Refine and continue to build upon the patient journey.
- Improve participation rates at each step of the patient’s journey.
Other Responsibilities:
- Assist with additional project planning as needed.
- Continuous A/B testing on email and SMS marketing.
Care Access
Care Access aims to improve the future of health for everyone. With research sites and mobile clinics globally, they deliver research and health services to communities, making medical breakthroughs more accessible.