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What you'll own:
- Design, run, and read structured paid marketing tests on new growth channels.
- Optimize and monitor campaign performance by adjusting bidding strategies, audience targeting, managing budget pacing, and creative testing.
- Manage channels against internal goals and KPIs, and adjust spend toward what's genuinely incremental.
What we're looking for:
- 3+ years of direct, hands-on-keyboard execution experience in paid media buying across multiple platforms.
- Ability to operate independently, with strong attention to detail regarding performance and budget changes, platform-level delivery discrepancies and tracking drops.
- Strong test-and-learn track record, data driven, and creative.
Why join:
- You'll have a genuine greenfield mandate across multiple channels, a meaningful budget to deploy, and a team that has already built the LTV, ROAS, and incrementality measurement behind our paid program.
- If you love being early on new channels and proving impact with rigor, this is your seat.
AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers. The company provides end-to-end advertising solutions for businesses to reach, monetize and grow their global audiences.