Content Marketing Strategist

The Content Marketing Strategist strategizes, develops, and implements custom marketing strategies aligned with client goals and Directive best practices. The role involves utilizing project phases, historical performance, and ongoing campaigns to optimize strategies, collaborating with Associate Directors to address roadblocks, and crafting creative briefs and ideating compelling content campaigns based on competitor and audience insights. This role oversees execution of strategies, ensuring tasks are assigned, tracked, and completed on time, managing workflows, delegating tasks to specialists, and monitoring progress, as well partnering with content writers, designers, and project managers to deliver high-quality campaigns. The role requires proactively communicating with clients about deliverables, timelines, and progress and presenting regular updates on client strategy progress.