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Role Overview:
- Develop creative content for performance campaigns, connecting storytelling with data-driven results.
- Create assets for YouTube, Google Shopping, Instagram, Facebook, TikTok, Pinterest, and Kwai.
Key Responsibilities:
- Translate business goals into concepts, briefs, scripts, and ad copy.
- Collaborate with media, design, and social media teams to optimize creative testing.
- Track KPIs such as CTR and ROAS to improve future content.
What We Offer:
- Remote work and flexibility, with exposure to performance marketing and creative strategy.
- Cross-functional collaboration and professional development opportunities.
Principia
Principia is a company focused on digital marketing and performance campaigns, helping brands achieve demand generation and sales growth. It fosters a collaborative culture working across media, design, social media, and commercial teams.