PR Specialist - LATAM

Manage and maintain the company's public image, including writing press releases and KOL briefings, and distributing information to the media and social media. Build relationships with local/regional tech, finance, and crypto influencers and media outlets. Select appropriate media/KOL according to strategic purposes and coordinate media/KOLs events and interviews to increase positive exposure. Monitor and execute important events, emphasizing KOL/media relations and cooperation. Support public affairs, corporate communications, and brand communication initiatives. Track emerging issues and manage PR agencies to support Comms initiatives. Develop communications materials, including story pitches, messaging guidelines, press releases, Q&As, presentations, and speeches. Collaborate with cross-functional teams to achieve communication goals.