Job Description
With the introduction of Lush’s social media policy in 2021, PR is more important than ever to reach new and current Lush customers, drive brand awareness and create brand affinity and loyalty. We are driving a cosmetic revolution in the industry and are looking to continue building a strong dynamic PR team to communicate this to the masses through the media.
Responsibilities: Assist the Senior PR Lead, and work with PR specialist peers, in the creation and execution of seasonal and on-going PR strategies for both the US and Canada that support company and brand department objectives to generate earned media coverage that drives brand discovery and sales. Support and help to execute PR activations for product and brand moments to elevate awareness, brand love and assigned metrics/goals - on a national and regional level. Build media and influencer relationships across the US and Canada, discover and connect with new contacts, and oversee the maintenance of master contact lists for both press and influencers.
About Lush
Lush is a British company that is an inventor, manufacturer and retailer of fresh handmade cosmetics, such as the fizzing Bath Bomb and solid Shampoo Bars.