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Media Relations:
- Drive earned media strategy and execution across NerdWallet’s verticals.
- Turn data and expert tips into timely stories for national business and consumer outlets.
- Build and sustain relationships with reporters and producers.
Search and AI Visibility:
- Prioritize outlets that search engines rank and AI tools cite most.
- Partner with SEO and Content to track and improve visibility in search and AI.
- Work with data teams to create stories that AI tools can cite.
Spokesperson Coaching:
- Advise and coach Nerds on social platforms and video-first formats.
- Monitor trends and viral moments to identify story openings and risks.
- Develop messaging and media training for broadcast, print, and podcasts.
Collaboration and Measurement:
- Work alongside Social, Brand, Content, SEO, Research, Legal, and Compliance.
- Direct agency partners and report on share of voice, message pull-through, and business impact.
NerdWallet
NerdWallet provides clarity for financial decisions through its platform and expert insights. The company promotes a diverse and inclusive culture with numerous employee resource groups and comprehensive benefits for employees.