Job Description
Lifeway is seeking a Marketing Strategist to grow our Bibles & Reference category through strategic campaign development, cross-functional execution, and deep theological alignment. This is a remote-eligible role for a creative, collaborative marketer passionate about the Bible, church ministry, and marketing excellence.
Responsibilities:
Lead campaign strategy and execution for Bible and Reference products and initiatives.
Collaborate with internal teams and ministry partners to deliver integrated, high-impact campaigns.
Shape audience-specific messaging and theological content across digital, print, and trade channels.
Oversee campaign platforms such as Amazon, YouVersion, and ministry-facing landing pages.
Support strategic engagement with authors, influencers, and partner churches.
Attend or coordinate ministry events and conferences.
Track performance and recommend optimizations using marketing analytics tools.
Serve as a strategic partner for CSB brand adoption and Bible transition support.
Occasional travel, often overnight
About Lifeway
Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ.