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Key Responsibilities:
- Plan, create, and execute thematic social media campaigns aligned to business goals
- Use Zencare’s blog content along with video and written content submitted by therapists to create/inform Instagram posts
- Manage organic social posting (daily, weekdays) across channels such as LinkedIn, Instagram (including link in bio coordination), and Facebook
Required Skills & Experience:
- 3+ years managing social media for B2C and B2B brands
- Experience running and optimizing paid social campaigns
- Strong copy instincts with an eye for creative direction
Success Looks Like:
- Consistent weekday posting cadence without gaps
- Improving engagement and paid performance month over month
- Test-and-learn mindset with documented insights
Breezy
The client is a healthtech SaaS platform designed specifically for mental and behavioral health providers. Serving over 10,000 practitioners across the U.S. and Canada, the client supports providers in both delivering care and running the business side of their practice, from client acquisition to payments and ongoing engagement.