CRM Content TL

We are looking for a CRM Content TL to join our team. You will create and execute CRM content strategies across email, push, SMS, and in-app. Optimize content using performance metrics (open rate, CTR, conversion, etc.) Ensure consistent brand voice across all CRM communication channels. Collaborate with CRM marketers, analysts, designers, and product teams. Build a library of templates and automated lifecycle campaigns. Conduct A/B tests on subject lines, formats, and copy. Monitor competitors and apply relevant best practices. Lead and manage a team of copywriters (hiring, tasks, quality control).