Performance Marketing Specialist (Paid Social)
Remote regions
CanadaBenefits
4w PTO
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Responsibilities:
- Own the paid social strategy and execution across Meta, TikTok, and Pinterest.
- Manage a 7-figure annual spend, ensuring efficient allocation across regions.
- Build and present weekly and monthly paid social performance narratives to leadership.
Requirements:
- 3-5 years in performance marketing with 2 years owning paid social budgets for a DTC brand.
- Deep, recent in-platform expertise across Meta, TikTok or Pinterest.
- Strong understanding of the relationship between CAC, LTV, and churn.
Bonus Points:
- Experience scaling a brand into new markets or geographies.
- Experience in food & beverage, grocery, or subscription-based industries.
Odd Bunch
Odd Bunch aims to make fresh produce more affordable and accessible across Canada. They are a fast-growing, sustainable subscription-based produce service with locations in Ontario, Quebec, British Columbia, Alberta, Saskatchewan, and Manitoba.