Job Description
We are seeking a strategic and execution-focused Product Marketing Manager to join our growing team. This role is critical in bridging product capabilities with market needs, supporting go-to-market initiatives, and ensuring our white-label cryptocurrency exchange solutions are positioned effectively in a highly competitive and fast-evolving landscape. As a key member of the Strategy team, you will work closely with Product, Sales, and Client Success teams to craft compelling messaging, enable sales with relevant tools, and communicate product value to both technical and non-technical stakeholders. Your work will drive product adoption, client satisfaction, and market differentiation.
Responsibilities include developing product positioning, executing go-to-market strategies, creating client-facing materials, collaborating with the Product team, conducting market research, partnering with Sales and Customer Success, collecting client feedback, and leading internal training sessions.
About BTSE
BTSE Group is a leading global fintech and blockchain company that is committed to building innovative technology and infrastructure.