Role and Responsibilities:
- Own paid social end to end, starting with Meta: strategy, budget, creative testing, measurement, and scale.
- Build and run a creative testing engine: concepts, hooks, scripts, UGC, and short-form video, tested at a steady weekly cadence.
- Own measurement: tie spend to registrations, trials, and paid subscriptions using first-party data, and run incrementality tests.
What We're Looking For:
- 4 to 7 years of growth or performance marketing experience, with 3+ years hands-on in paid social (Meta Ads Manager).
- A track record of optimizing to downstream conversions (purchases, subscriptions, CAC, ROAS) at a B2C product.
- Strong writing: ad copy, hooks, and posts that sound human and on brand.
Why Join Us:
- We're a fast-growing startup that's 100% self-funded and profitable, giving you real ownership and impact.
- You'll get to build and own a major new acquisition channel, with full creative and strategic freedom.
- We offer remote work, flexible schedules, unlimited PTO, competitive salary, stock options, and bi-annual company retreats.