Performance Marketing Manager

About the Role:

• Opportunity for a sharp, driven marketer to learn performance marketing.
• You'll be in the work everyday — running tests, pulling analysis, building frameworks.
• Develop across all of them offer strategy, consumer psychology, funnel design, and statistically rigorous experimentation.

What You’ll Do:

• Apply psychological pricing principles and perceived value tactics.
• Define how pricing and promotions are presented across landing pages and funnels.
• Analyze experiment results rigorously, interpreting tradeoffs across AOV, AOM, RPS, EPC, refund rate, and network margin.

Competencies:

• Works collaboratively with managers, colleagues, and external stakeholders to achieve identified goals and objectives.
• Conveys information in a clear, accurate, and appropriate way in verbal and written communications.
• Takes ownership of work, projects, challenges and outcomes.

What Success Looks like over the next 12 months:

• Complete onboarding across GiddyUp's platforms, systems, and experimentation frameworks.
• Launch, analyze, and document pricing and promotion experiments end-to-end within established frameworks.
• Operate with increasing autonomy as a trusted execution partner to the Senior PMM.