Freelance Japanese-English Paid Search Specialist (PPC)

The Freelance Paid Search Specialist works with Brafton's Director of Paid Search to create, polish, and execute successful PPC campaigns for our Japan-based clients. He or she is an independent contributor who is comfortable launching, managing and optimizing campaigns. Core Competencies include fluency in both English and Japanese (spoken and written) - able to translate and adapt ad copy for Japanese audiences while maintaining brand tone and cultural nuance. Proven experience managing Google Ads campaigns, including Search, Performance Max and Display, preferably for B2B clients. Experience with local keyword research tools and methods relevant to the Japanese market. Strong ability to analyze search term reports and keyword data in Japanese to inform optimizations and negative keyword lists. Ability to provide strategic recommendations on targeting, ad structure, and messaging for Japanese campaigns. Minimum 2 - 3 years’ experience in paid media, ideally with international campaign management exposure.