Job Description

We are looking for a Product Marketing Manager to lead go-to-market strategy and adoption for our internal clinic-facing products—especially our in-house Patient Management System (PMS), Vetup, used across the UK, Canada, and France. Your mission is to help turn clinical operations into the best the industry has ever experienced! Responsibilities include: Research & Insight: Champion the voice of clinical and operational users, & gather feedback and benchmark insights to inform product development Strategy & Launch: Collaborate with product managers and designers to shape features, Own go-to-market plans for feature releases & align stakeholders across markets on what’s launching and when Messaging & Enablement: Define positioning and messaging for new features, create launch collateral: decks, one-pagers, videos, case studies Optimisation: Track feature usage and adoption & work with product teams to refine tools and improve engagement

About IVC Evidensia

IVC Evidensia's mission is to go beyond healthy for every pet and their owner, supporting every moment of the pet care journey with trusted advice and expert treatment.

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