Drive GTM planning and execution for new Hatch feature launches.
Maintain a deep understanding of the competitive landscape and customer needs.
Assess market needs and conduct research to influence new product development.
Hatch is an AI agent lead management platform that helps services businesses turn every customer interaction into revenue growth. Recently acquired by Yelp, Hatch operates as a standalone product and is expanding its reach to help thousands more businesses unlock the revenue sitting in their lead pipeline.
Develop deep expertise in Meshy's product capabilities and roadmap.
Synthesize user research, community signals, and usage data to uncover the most compelling user stories and workflows.
Own the product messaging framework: positioning, value propositions, and narratives across the full portfolio.
Meshy is the leading 3D generative AI company on a mission to transform the content creation pipeline. They make it effortless for both professional artists and hobbyists to create unique 3D assets. They are backed by premiere venture capital firms like Sequoia and GGV and have raised $100+ Million in funding.
Maintain positioning framework as the source of truth; evolve it as the market and product change.
Own positioning, messaging, and GTM strategy for product launches; measure launch impact on the funnel.
Track market trends and how competitors position themselves; maintain battlecards and oversee win/loss analysis.
HealthJoy is dedicated to simplifying healthcare benefits by guiding employees to affordable, high-quality care through their Benefits Operating System. With over 300 team members and significant funding, they have been recognized as a fast-growing startup and a best place to work.
Build and scale the competitive intelligence program, establishing it as a core Product Marketing function.
Own a centralized competitive intelligence repository as the single source of truth.
Conduct deep, creative competitive research to uncover insights into competitor products, positioning, pricing, and strategy.
Boulevard provides a client experience platform for appointment-based, self-care businesses. They empower customers to give their clients meaningful moments. They have an insatiable curiosity and embrace experimentation and design each detail to maximize impact.
Lead go-to-market strategy and sales enablement for GitLab's pricing and packaging across our product portfolio.
Develop and own the narrative for GitLab's pricing philosophy and positioning for different monetization actions.
Track and analyze pricing performance post-launch using adoption metrics, customer feedback, and sales insights.
GitLab is the intelligent orchestration platform for DevSecOps. More than 50 million registered users and more than 50% of the Fortune 100 trust GitLab to ship better, more secure software faster. The same principles built into our products are reflected in how our team works.
Develop and own CommonLit's core messaging framework.
Build and maintain one-pagers, pitch decks, and district-facing materials.
Produce product-first content, including resources that translate instructional and research concepts into accessible, compelling materials for educators.
CommonLit is a nonprofit education technology organization. They ensure that all students graduate with the reading, writing, communication, and problem-solving skills. They operate an online reading program for grades 3-12. They have team members in nearly 30 states and Washington, D.C.
Develop and articulate a refreshed positioning and core messaging framework.
Build vertical narratives for FSI, Public Sector, Telecom, Healthcare, and High-tech/Manufacturing, each with proof points and reference customers.
Develop and maintain battle cards for the top competitors in the data security, DLP, and DSPM space, with adoption tracked across 100% of competitive deals.
Qohash is building the zero copy data security control layer, enterprises need to adopt AI safely. Our platform, Qostodian, helps large organizations discover, classify, govern, and remediate sensitive unstructured data across their most critical data sources without moving or copying the data. The company values a strong culture and higher purpose.
Develop and execute an agile marketing strategy aligned with growth objectives, collaborating with cross-functional teams to design effective go-to-market strategies.
+ Lead multi-channel demand generation campaigns and oversee digital marketing efforts to enhance lead acquisition and customer adoption.
Build and lead a high-performing marketing team, establishing a data-driven marketing operations function to improve performance and position the brand as a thought leader.
Arizona General operates in the manufacturing sector, providing technology-driven solutions in a complex go-to-market environment. The company fosters a collaborative and inclusive culture, offering comprehensive benefits and access to cutting-edge tools for professional development.