Own the sales stakeholder marketing relationship with the regional sales management team, design and manage the marketing plan and budget in support of regionβs sales goals and in collaboration with relevant industry and solution field marketing, and manage core regional positioning and messaging for generation brand recognition and sales enablement activities.
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Reporting to the Marketing Director, the Product Marketing Manager will work with fellow product marketers and internal GTM teams supporting Experian Health's revenue cycle management product portfolio and our clients' success. With a buyer-centric perspective, you will develop value-oriented messaging and sales enablement content that support our buyers' journeys.
As our Senior Product Marketing Manager, your mission will be to develop a deep understanding of our buyers and our market, and help us communicate our unique value. Youβll develop and maintain the positioning and messaging that differentiate our products in the market and resonate with our target audience. You will understand the buyerβs journey and will develop content to support and enable sales.
This position has the opportunity to make a direct impact to Intuitive US Hospital Marketing initiatives that drive adoption of da Vinci Surgery among customers. The Marketing Manager will develop and implement key programs, materials, and support our marketing and sales teams to provide support to hospital executives/marketing teams as they educate their patient and referring physician communities on the value of da Vinci surgery.