Director, Community Marketing
Remote regions
GlobalBenefits
Unlimited PTO
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Role Overview:
- Lead marketing to CrossFit's global network of 10,000+ affiliates in 140+ countries.
- Own affiliate communications, resources, and engagement programs to boost affiliate sentiment, growth, and retention.
Key Responsibilities:
- Drive affiliate communications including newsletters, campaign emails, and lifecycle journeys, plus new channels like SMS.
- Own the Affiliate Toolkit strategy, content roadmap, and data insights, and build campaign resources for gym owners.
- Lead international community marketing across Big 8 markets, managing in-market teams and localizing content.
Qualifications:
- 8+ years in community, member, or B2B marketing, ideally in fitness or franchise models.
- Experience with email/lifecycle platforms like Braze, CMS, and analytics tools like Amplitude.
What We Offer:
- Rich medical, dental, and vision plans, plus discretionary PTO.
- Flexible spending account, 401(k) with employer matching, CrossFit course benefits, and partnership perks.
CrossFit
CrossFit is a global fitness company known for its high-intensity functional training program and affiliate gym network. With over 10,000 affiliates in 140+ countries, it fosters a community-driven culture focused on fitness, health, and inclusivity.