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Role Overview:
- Manage and optimize Google Ads and Local Services Ads campaigns for multiple home service businesses.
- Own the full campaign lifecycle from setup and launch to ongoing performance optimization.
Key Responsibilities:
- Navigate Google LSA verification, screening, and support processes to ensure accounts remain active.
- Manage monthly budgets, review recorded lead calls, and optimize CPL, lead volume, and CAC.
- Prepare weekly internal updates, monthly performance reports, and Looker Studio dashboards.
Qualifications:
- 4–5 years of digital advertising experience with extensive hands-on LSA expertise.
- Strong knowledge of Google Search, Performance Max, Display, GA4, and Google Tag Manager.
- Ability to manage multiple accounts independently with excellent attention to detail and written English communication.
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