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Social Media Strategy
Content & Channel Strategy:
- Define the content mix and publishing cadence across YouTube, LinkedIn, Meta, and X.
- Repurpose existing assets into platform-optimized formats for engagement and reach.
Video Strategy & Production:
- Lead video content strategy with focus on format, storytelling, and platform performance.
- Own YouTube channel growth including SEO, thumbnails, and watch time optimization.
Social Media Management & ABM Support:
- Drive day-to-day organic social strategy to foster community and accelerate follower growth.
- Create targeted content for ABM programs and support event amplification through content programs.
Redzone
Redzone, the Connected Workforce business unit within QAD, helps manufacturers improve productivity and employee experience through software and coaching. With nearly 2000 plants and over 500,000 users, Redzone is changing how people work one plant at a time.