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Strategic Leadership:

  • Own the content engine vision, editorial calendar, and performance goals for YouTube and podcast.
  • Align content strategy with brand objectives to drive audience growth, conversions, and retention.

Production & Distribution:

  • Manage guest pipeline, oversee post-production, and coordinate with freelance creatives for polished assets.
  • Execute distribution across YouTube, Apple, Spotify, LinkedIn, and newsletter channels using organic and paid tactics.

Analytics & Collaboration:

  • Analyze audience insights and channel performance to inform optimization.
  • Work with growth, product, and marketing teams to repurpose content and drive CTA conversions.

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