As Director of Brand & Social, you will drive innovation across social media, influencer partnerships, email, PR, and affiliate initiatives, ensuring every touchpoint reflects our brandβs voice and vision. Leading a high-performing team and collaborating cross-functionally, you will play a pivotal role in growing and inspiring the Poppy & Peonies community through impactful storytelling and unforgettable content. You will oversee, coordinate, and produce all marketing campaigns across influencer, social and email, and collaborate with external agency on PR & Affiliate needs. You will also lead the creative direction for all social-centric assets and plan and execute photo and video content that capture the brand vision. You will also support in enhancing and maintaining the brand identity, ensuring consistent messaging and storytelling across all channels.