Senior Manager Consumer Insights
Benefits
Unlimited PTO
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About the Role:
- The Senior Manager, Consumer Insights is the strategic voice of the consumer at Liquid Death, owning the insights strategy.
- This role combines analytical expertise with business acumen to influence decisions across the company.
Key Responsibilities:
- Execute the consumer and shopper insights agenda to support business objectives.
- Build board-ready narratives on brand health and shopper behavior.
- Lead vendor selection and budget management for research partners.
Qualifications:
- Bachelor's degree in Marketing or related field, with 5+ years of consumer insights experience.
- CPG experience required, beverage preferred.
- Proficiency with brand tracking platforms and panel data providers like Numerator.
Liquid Death
Liquid Death is a better-for-you beverage company that sells low-calorie drinks and aims to be the funniest brand on earth while promoting sustainability. It is a fast-growing, lean startup with a culture that values autonomy and humor.