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About the Role:
- You will own the execution layer, overseeing email channel operations, performance, deliverability, and compliance.
- You'll use AI to streamline execution, personalize interactions, and build workflows.
- You will ensure seamless prospect experiences and reliable data.
Performance Objectives:
- Map and document current campaign operations processes.
- Contribute optimization ideas based on email performance data.
- Build and launch AIs.
Impact & Growth:
- Own the email channel end-to-end, including a defined testing roadmap and ongoing performance optimization.
- Partner with relevant stakeholders to finalize and socialize an org-wide campaign intake and operations process.
- Build and launch at least one AI-powered nurture sequence tied to a specific funnel stage or ICP segment.
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