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Influencer Pipeline & Ambassador Management:

  • Identify, vet, and recruit digital content creators at optimal stages of their lifecycle to scale outreach.
  • Manage and scale the RevZilla Ambassador program, analyzing performance to expand into Cycle Gear and J&P Cycles.
  • Act as primary point of contact for creators, setting content briefs, timelines, and tracking deliverables against budgets.

Collaborative Content & Organic Strategy:

  • Transition partners to social-first video assets that resonate with platform algorithms and drive customer acquisition.
  • Partner with internal teams to lead TikTok strategy focused on follower growth and new customer acquisition.
  • Develop cross-brand collaborative posts to turn on-site foot traffic into digital audience growth.

Event Integration & Brand Visibility:

  • Collaborate with event coordinators and vendors to cross-pollinate social audiences.
  • Standardize on-site media workflows by managing content coordination and live storytelling at events.
  • Establish communication flow across brand teams to advocate for partnerships and update leadership on trends.

Comoto Holdings

Comoto Holdings is America’s largest and fastest growing omnichannel platform in the powersports aftermarket-products industry. The company operates brands like RevZilla, Cycle Gear, J&P Cycles, REVER, and Common Tread, delivering premium products and passionate customer support.

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