Senior Account Manager - Creator Affiliate

Strategy:

• Own a portfolio of customer relationships from onboarding through renewal, ensuring adoption, satisfaction, and retention.
• Act as a trusted advisor by providing strategic recommendations that align influencer programs with customer business goals.
• Lead strategic business reviews (SBRs) and campaign wrap reports, delivering insights that shape future strategy.

Technical / Execution:

• Oversee influencer campaign delivery from kickoff through reporting, ensuring content quality, on-time execution, and alignment to KPIs.
• Partner with customers on post-sale strategy, sharing best practices and actionable insights to optimize performance.
• Manage budgets, contracts, and deliverables with precision, providing transparent updates and proactive issue resolution.

Team / Collaboration:

• Project manage campaigns by delegating executional tasks to Coordinators/Co-Ops, while serving as a mentor and coach.
• Collaborate cross-functionally with Sales, Strategy, Research, and Product teams to deliver seamless client experiences.
• Represent the customer and influencer voice internally, escalating insights and feedback to shape platform and service improvements.

Research / Best Practices:

• Analyze campaign performance data to generate actionable insights for customers and internal teams.
• Identify risks and opportunities early, providing proactive solutions to drive stronger results.
• Contribute to evolving best practices as the influencer marketing industry and Later's platform capabilities grow.