Sponsorships Manager

Creator Partnerships & Negotiation:

• Build and manage relationships with creators, agencies, and their representatives across multiple platforms.
• Lead deal negotiations, balancing Ground News's performance targets with creator expectations.
• Evaluate creators on audience quality, engagement authenticity, and fit with Ground News's mission.

Campaign Execution & Content:

• Own campaign delivery from signed contract through post-launch review.
• Develop tailored creator briefs that give clear performance direction while preserving the creator's authentic voice.
• Coordinate with internal content and analytics teams to ensure campaigns are on-brand.

Performance & Analysis:

• Track and report on campaign performance and translate data into actionable recommendations.
• Identify what's working and what isn't across your portfolio.
• Work with the analytics team to build better reporting practices.

Optimization & Growth:

• Identify opportunities to expand relationships with high-performing creators into longer-term partnerships.
• Stay close to platform trends and creator dynamics.
• Contribute to building playbooks and processes that make the team more efficient as we scale.