Associate Manager, Advertising

Advertising Strategy & Campaign Planning:

• Partners with marketers to develop advertising recommendations that align with campaign objectives, budgets, and target audiences.
• Supports advertising planning for key publishing campaigns and seasonal initiatives.

Campaign Management:

• Manages day-to-day execution of advertising campaigns, including reviewing intake forms, maintaining project status, and submitting materials to the Central Team.
• Tracks and reconciles invoices to ensure timely and accurate billing.

Analytics & Reporting:

• Analyzes advertising campaign performance across vendors and platforms.
• Develops campaign recaps highlighting results, insights, and opportunities for optimization.