Regional Marketing Manager (Berlin, Germany)

Execute the demand generation strategy with local DACH nuances: Build and execute demand generation and field marketing strategies and programmes for the DACH region to support the overarching Global & INTL marketing goals. Drive brand awareness (measured through sign-ups) and generate pipeline. Influence the digital & Content Marketing Strategy: Work with the International and Global marketing teams to regionalise global content and programmes to resonate locally amongst the DACH audience. Develop a partnership with Sales: Collaborate with regional Sales partners to deliver a sales-led marketing strategy, including net-new and existing customer expansion (i.e. upsells and cross-sells). As this is a highly collaborative and visible role, you’ll be the face of DACH marketing and brand ambassador for Figma.