Lead Social Media Manager

Content Calendar Management:

• Create, maintain, and execute comprehensive social media content calendars across all platforms.
• Coordinate content scheduling and publishing using Sprout Social, ensuring consistent posting cadence.
• Plan content themes around developer events, product releases, and industry trends.

Technical Content Creation:

• Develop technical content that resonates with software developers, engineers, and technical decision-makers.
• Work with the Developer Advocacy team to translate complex technical concepts into engaging social media formats.
• Collaborate with engineering teams to highlight technical innovations and features.

Team Member Advocacy & Executive Social Media:

• Develop and execute team member advocacy programs to amplify GitLab's brand through employee voices.
• Manage social media presence for GitLab's executive suite, including content creation and coordination.
• Train and support team members on social media best practices and brand guidelines.