Hone is looking for a Dir, Brand Marketing (Integrated Marketing, PR, + Talent Partnerships) to join our team. In this role, you will report to VP, Brand Marketing and you will play a key role in building the strategy and processes driving brand awareness, market share of voice, and cross-functional marketing success for Hone Health. Key responsibilities include developing and leading marketing strategies, campaigns, and programs in support of brand awareness and perception, product adoption and usage, and revenue.
Analytical acumen to establish and track success metrics across campaigns and brand.
Lead innovation in talent partnership strategy - leveraging talent, creators, influencers and platform led ideas to build out a sustainable, scalable process for all talent tiers to elevate brand visibility, engagement, and conversion.