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Responsibilities:
- Own the growth marketing blog from ideation through research, writing, editing, publishing, performance analysis, and ongoing optimization.
- Define and manage a monthly and quarterly web content calendar that supports integrated marketing campaigns, growth enablement, SEO/GEO/AEO initiatives, and creative testing.
90 Day Plan:
- Build a stable and repeatable system for web content production that meets Virta standards for editorial voice, medical credibility, compliance readiness, and publishing quality.
- Develop strong cross-functional relationships across Growth, Product, Enterprise Marketing, PR, HR, Clinical, Design, and other content teams.
Must-Haves:
- 5-7+ years of experience in web content production, content marketing, writing, editing, editorial operations, SEO content, or a related field.
- Strong writing and editing skills, with the ability to produce clear, engaging, accurate content and translate complex subject matter into useful content for defined audiences.
Virta Health
Virta Health is on a mission to reverse metabolic disease in one billion people. They have raised over $350 million from top-tier investors and partner with health plans, employers, and government organizations.