Head of Center of Excellence (CoE): In-App & Email Engagement

We are seeking a strategic and execution-driven leader to build and run our Center of Excellence (CoE) for in-app and out-of-app user engagement. This role will define the strategy and standards for using Pendo Guides and Orchestrate to deliver consistent, relevant user communications that drive adoption, retention, and cross-sell. As the Directly Responsible Individual (DRI), you will own the CoE vision, establish cross-functional alignment, and ensure content meets the highest quality standards—delivering the right message to the right user at the right time. You will report to the SVP of Product and work closely with teams across Marketing, Customer Success, Product Management, and more. Role Responsibilities include defining and driving the overall CoE strategy and success metrics, developing and maintaining best practices and guidelines for creating Guides and Orchestrate journeys, owning the end-to-end content review and approval process for Guides and Orchestrate campaigns. The role also includes responsibility for the final approval for all Pendo-led communications. Minimum Qualifications include proven ability to lead cross-functional initiatives and drive strategic alignment, exceptional collaboration and communication skills, and confident decision-making skills.