Maximize customer adoption, retention, and expansion as a Customer / Upsell Marketing Specialist through targeted programs and campaigns. Responsibilities include lifecycle strategy, building multichannel programs, cultivating customer advocates, data segmentation, partnering with CS and Sales, and program measurement.
Maximize customer adoption, retention, and expansion through targeted programs and campaigns. You will map the post-sale journey, identifying key moments to educate, delight, and upsell customers as well as build multichannel programs (email, in-app, webinars, events) that drive feature adoption and contract growth. Cultivate advocates for case studies, testimonials, and peer-to-peer referrals.
We are seeking a strategic and results-driven Sr ABX Campaigns Manager to lead the development, execution, and optimization of global marketing campaigns that drive qualified pipeline growth for Airship. This role requires expertise in orchestrating multiple simultaneous campaigns targeting diverse products, personas, and verticals, ensuring alignment with business objectives all within an ABM framework.
The Email Marketing Specialist will own strategy, execution, and optimization of all email outreach across the prospect and customer lifecycle. Responsibilities include campaign planning and execution, segmentation and personalization, deliverability and compliance, analytics and reporting, and cross-functional collaboration.
We are seeking a strategic and execution-driven leader to build and run our Center of Excellence (CoE) for in-app and out-of-app user engagement. This role will define the strategy and standards for using Pendo Guides and Orchestrate to deliver consistent, relevant user communications that drive adoption, retention, and cross-sell. As the Directly Responsible Individual (DRI), you will own the CoE vision, establish cross-functional alignment, and ensure content meets the highest quality standards—delivering the right message to the right user at the right time. You will report to the SVP of Product and work closely with teams across Marketing, Customer Success, Product Management, and more.
This role is about more than just lead gen—it’s about driving engagement and adoption by turning real product usage into your most effective growth lever. As the Marketing Manager, you will own and execute multi-channel marketing strategies that drive self-serve signups, activation, and retention; optimize lifecycle email flows, onboarding sequences, and engagement nudges; and leverage product usage data to shape targeted messaging and improve conversion.
The Senior Director of Growth Marketing will own and scale our top-of-funnel marketing engine in tight partnership with our Sales organization. This is ideal for someone who thrives in enterprise B2B sales environments and understands how to market to multiple personas across long, complex buying journeys. This is a frontline partner to Sales with a mandate to build pipeline and accelerate deals.
As a Senior Campaign Manager, you will partner with a team to create, execute, and monitor marketing campaigns that drive customer acquisition and meet sales targets. You will collaborate closely with cross-functional teams to ensure campaigns align with overall growth strategies and organizational goals. Develops and implements integrated marketing campaigns based on market segments to attract new customers.
This role requires a unique blend of marketing savvy and a keen eye for how data-driven strategies can unlock significant growth. Enhances our value proposition for users while driving substantial user growth across the entire user journey within this vital sector. Designs and runs experimental marketing campaigns across various channels to discover scalable growth levers.
Responsible for creating and executing campaigns that drive qualified pipeline across enterprise accounts. Manages multiple demand channels, oversees lead generation programs (in-house and outsourced), and ensures tight alignment with Sales to drive conversion and revenue. This is a hands-on and strategic role for someone who thrives in a fast-paced, data-driven, global environment.