This role, reporting to the VP of Product Marketing, leads a growing team to acquire customers through various marketing channels (SEM, Social, Display, Video, Affiliate, App Marketing and more). We are looking for an experienced performance marketing leader with strong analytical skills, business acumen, and a deep understanding of Paid Channels. This function will play a critical role in owning business KPIs such as Visits, Gross Conversions, and CPA.
This Vice President of Growth Marketing will own growth activities for Experian's Marketing Services business. At Experian Marketing Services, Experian uses data and insights to help brands have more meaningful interactions with people. You will be responsible for developing marketing strategies for these products and services. You will partner with and influence leaders across sales, product, strategy, event and creative services to deliver against an integrated growth strategy.
We are seeking a senior marketing leader to own and scale Monte Carlo’s demand and growth channels; spanning events, paid media, webinars, social, email, analyst relations (AR), and public relations (PR). This role requires a unique combination of strategic vision, creative instincts, and operational rigor.