Lead UX Designer

MUST HAVE:

• 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data-driven environment
• Expertise in data-informed design focused on optimizing key metrics like conversion rate (CVR) and revenue per session
• Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite

OUTCOMES:

• Deliver complete, test-ready user experiences—from concept and ideation through high-fidelity prototypes and dev hand-off—backed by A/B test results and user insights
• Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post-test iteration
• Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction

COMPETENCIES:

• Designs with a CRO-first lens, balancing business goals with user needs to drive measurable outcomes
• Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration
• Effectively tailors communication to different audiences—whether engineers, PMs, or stakeholders—ensuring alignment and clarity