Launch Potato

Drive growth and profitability in the Make Money/Manage Money vertical through data-driven funnel and landing page optimizations. Own testing strategy and execution in close partnership with marketing, creative, and performance teams to scale advertiser outcomes. Increase landing page conversion rates and margin by 10% within the first 90 days by executing test-driven optimizations. Launch at least 3 high-impact A/B tests per month across device types and user journeys.

Deliver actionable business intelligence and strategic insights that drive revenue and margin growth across Launch Potato’s digital properties. Expected outcomes include standardizing dashboards, resolving reporting inconsistencies, ensuring alignment between financial and operational data, delivering strategic analyses, and improving Looker structures. This role requires analytical rigor, business acumen, strong communication, ownership, and collaboration.

Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies. The role involves executing and managing native ad campaigns across platforms, monitoring daily performance metrics, and collaborating with the Content and Paid Media teams.

Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies. Execute and manage native ad campaigns across platforms such as Taboola, Outbrain, Revcontent, Mediago, or Liveintent with speed and accuracy.

Support and evolve Launch Potato’s internal content systems to enable performance, paid media, and editorial excellence, empowering teams to deliver scalable, optimized consumer content that drives business performance. Support the Director of Product by helping translate the CMS product vision into tickets, documentation, and prioritized backlog items that reflect stakeholder needs across the business.

Manage and grow client relationships by executing data-driven performance marketing strategies that exceed customer acquisition goals while ensuring seamless cross-functional collaboration. You will act as the primary point of contact for clients, ensuring balance between meeting client demands and internal company goals and priorities. Showcase strong interpersonal skills and the ability to establish, develop, and maintain business relationships.

Support and evolve Launch Potato’s internal content systems to enable performance, paid media, and editorial excellence, empowering teams to deliver scalable, optimized consumer content that drives business performance. Support the Director of Product by helping translate the CMS product vision into tickets, documentation, and prioritized backlog items that reflect stakeholder needs across the business.

Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies. Execute and manage native ad campaigns across platforms such as Taboola, Outbrain, Revcontent, Mediago, or Liveintent with speed and accuracy.