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Client Strategy & Leadership:
- Lead client calls, presentations, and quarterly business reviews (QBRs).
- Act as the strategic advisor to senior marketing stakeholders.
- Audit clients’ full video and content ecosystem (site, ads, social, sales, events).
Performance, Retention & Growth:
- Own client retention, expansion, and Net Revenue Retention (NRR).
- Identify upsell opportunities and guide clients toward higher-impact initiatives.
- Ensure video is effectively distributed, repurposed, and integrated into campaigns.
Team Leadership (Producers):
- Partner with Producers to ensure strategy is executed effectively.
- Provide clear direction, feedback, and prioritization across accounts.
- Help elevate the strategic thinking of the production team.
Sweet Fish Media
Sweet Fish Media is a strategy-led B2B video partner for driving business results. We focus on pipeline, revenue, and brand growth for our clients.