Paid Media Manager

The Paid Media Manager will co-create strategy with the Director of Performance Marketing and own execution across paid advertising channels.

• Scale up paid acquisition and elevate brand awareness.
• Maintain consistent, cost-efficient performance to fuel growth.
• Conduct keyword research, write ad copy, and structure campaigns to align with business goals.
• Build and maintain reports to communicate results to stakeholders.

The Paid Media Manager will lead paid search and social audience audits, as well as competitive research to drive continuous improvement.

• Partner with creative and growth teams to align messaging, landing pages, and testing strategies.
• Own conversion tracking, pixels, UTMs, and events.
• Build dashboards and deep dives in Hex, GA4 and HubSpot.

Givebutter's benefit offerings:

• Flexible PTO policy with uncapped vacation days and company-recognized holidays, plus Wellness Week.
• Health Insurance covered 100% for employees.
• Home Office Stipend including high-quality laptops, monitors, and modern technology.