Data Analyst

As a commercial Data Analyst at Impiricus, you will play a vital role in driving data-informed decision-making across our commercial operations. You will be responsible for analyzing campaign performance, supporting client-facing teams with actionable insights, and managing target list development. This position combines analytical expertise with business acumen to deliver valuable insights that enhance our client relationships and drive business growth. Responsibilities include campaign performance analysis and reporting, conducting comprehensive analysis of campaign performance metrics and identifying key insights, creating compelling data visualizations and collaborating with Customer Success and Sales teams on client-facing presentations, monitoring campaign effectiveness and providing recommendations for optimization, and developing and maintaining reporting dashboards for ongoing campaign tracking. You will also support Customer Success and Sales teams with data-driven insights for client conversations and the expansion and growth of business development efforts, analyze cross-brand performance and proactively identify trends to inform business decisions, and prepare analytical findings for internal and external stakeholders. You will also execute and validate target list matches for client campaigns, develop and optimize target lists for campaign execution, and ensure data quality and accuracy in list development.