Job Description
About the Job:
- Plan, build, and optimize LaunchDarkly marketing campaigns.
- Generate pipeline and revenue with new business accounts.
- Utilize full-funnel ABM campaigns across multiple channels.
Responsibilities:
- Drive new logo pipeline and revenue generation.
- Implement and drive cross-functional adoption of account-based methodologies.
- Partner with sales teams to identify the right accounts to target.
Qualifications:
- Requires 12 years of experience in B2B marketing, integrated campaigns, and ABM.
- Translate strategic business goals into marketing strategies and executable programs.
- Partner with Sales, Product Marketing, and Revenue Operations.
About LaunchDarkly
LaunchDarkly's platform helps developers innovate on new features faster while protecting them with a safety valve to instantly rewind when things go wrong. They believe in the power of teams and building a team that is humble, open, collaborative, respectful and kind.