Product Manager

Own and optimize the performance of our web-based conversion funnels, from first click to subscription, helping turn millions of curious visitors into happy YAZIO users. Define and prioritize A/B testing initiatives that drive improvements across acquisition channels, tailoring experiences to different user intents and journeys. Collaborate closely with Engineering, Design, Analytics and Marketing to design, ship and analyze experiments at a fast pace and high impact. Develop a deep understanding of funnel performance across paid, partnership, organic and CRM channels and translate insights into actionable hypotheses. Embrace personalization and explore how AI tools can enhance user experiences, build dynamic onboarding flows and maximize conversion. Own the roadmap for critical conversion pathways and establish web-specific processes and systems that scale with our ambitions.