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What you'll do:
- Make the product the content: Film Parkes doing real firm work catching scope creep, chasing invoices, onboarding a new hire.
- Build the "start here" library for AI in accounting: Playbooks, prompt packs, templates, and a free email course.
- Turn customers into the channel: Capture wins as clips and case studies, and run a peer-invite and referral program.
How you'll work:
- AI is your team: Get output of a five-person team by building systems and using LLMs, AI video tools, and no-code automation.
- Systems over one-offs: A brand-voice guide, repurposing pipeline, and agents that watch news to hand you drafts.
- Small bets, fast: Ship, read numbers within a week, iterate with a small paid budget to test organic winners.
Who you are:
- A builder with a public body of work: accounts, channels, or newsletters you grew with data.
- 4+ years in content or growth marketing at a B2B SaaS or AI startup, daily AI fluency, strong writing and on-camera skills.
- Bias to ship: Publish today, fix tomorrow; comfort with UTMs, attribution, and funnels.
Parkes
Parkes helps accounting firms automate business operations like pricing, collections, and onboarding using AI, freeing partners and staff for client work. It is a new company built by the makers of Ignition, with a deep domain experience and a focus on education to bridge the AI adoption gap in accounting.